(CNN) – Bird — an electric scooter rental company found in many U.S. cities — has filed for bankruptcy protection this week.
The Chapter 11 filing will reportedly allow the company to sell its U.S. assets in the next three to six months.
At its peak, Bird is said to have operated scooter and bicycle-sharing operations in 350 cities worldwide.
But Birds losses piled up as the company focused more on growth and market share than profitability.
The company was delisted from the New York Stock Exchange in September after Bird admitted it had overstated its revenue for the past two years.
Bird partners with cities across the globe to develop programs that maximize the positive impact of micromobility.
- Firstly, fewer cars on the road: Nowadays, cars pose one of the largest risks to public safety. Scooters are a convenient alternative to driving that can help reduce pollution and make cities safer for all.
- Encouraging safe riding and even offering rewards for good behavior are the goals of the Bird app. For instance, it can award riders who park in approved spots with prizes.
- Customizing our app for your city We strive to provide an app experience that includes localized education, designated no-ride zones, and more in order to assist each city in achieving its particular goals.
“The strong and cooperative partnership between Bird and Kent County Council enabled the delivery of e-scooters to the City of Canterbury, with the mutual goal of lowering reliance on cars to enhance air quality.” Bird puts a lot of effort into developing solutions to deliver a successful e-scooter rental model that puts the environment and the customer at the center of their delivery, building on their years of industry experience. .
Ben Bolton Senior Transport Planner, Kent County Council
Our bespoke cars are made to be the strongest, safest micromobility choices available on the market right now. Our shared fleet, created by Bird’s top engineers in the industry, is based on extensive testing and insights gathered from tens of millions of rides on the Bird platform. Read more about our sustainability efforts here.
Vehicles made to last
Our highest-performing scooters can now last five years with refurbishment.
1,500 pounds of carbon avoided
Every bird on the road saves approximately 1,500 pounds of carbon emissions annually.
Listening to the community.
The Bird app’s Community Mode makes it simple for anyone to file complaints with our team directly, allowing us to all work together to maintain the safety of our streets and quickly resolve any issues that may come up. All you have to do is tap the yield icon in the Bird app to enter Community Mode.
In order to make micromobility an inexpensive and accessible option for everyone, Bird is pleased to provide a number of reduced-fare options. Notably, we created Bird Community Pricing, the most inclusive discount program in the industry, which gives qualified ridersincluding low-income residentsup to 50% off. Additionally, riders can use cash to pay and SMS to unlock cars.
Following its admission that it had overstated its revenue for the previous two years, Bird’s company was delisted from the New York Stock Exchange in September.
According to reports, the Chapter 11 filing will enable the business to sell its U S. assets in the next three to six months.
(CNN) – Bird — an electric scooter rental company found in many U.S. cities — has filed for bankruptcy protection this week.
Bird is reported to have run bicycle and scooter sharing programs in 350 cities across the globe at its height.
However, Bird’s losses mounted as the business prioritized market share and growth over profitability.
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